Vibracoustic, a leading global automotive noise, vibration and harshness (NVH) expert, is implementing new processes to sustainably source, manufacture, and recycle the rubber used in its products. The ‘Green Rubber Project’ is a comprehensive program to find, validate and utilise sustainable materials, processes, and technologies throughout Vibracoustic’s global production network to contribute to a circular economy.
As the automotive industry undergoes a monumental technological shift towards electrification, sustainability is high on the agenda. While much of the focus is on emissions reduction, equally critical to minimising humanity’s impact is the sourcing of materials, recycling, and pursuit of a circular economy. This is where Vibracoustic as a global expert in the development of rubber compounds for complex automotive applications comes in. The company is perfectly positioned to also provide a significant part to drive what is required to make automotive NVH more sustainable.
Currently, the international rubber industry is far from circular, generating large quantities of discarded material. Besides continuous improvements regarding waste reduction, new recycling strategies must also be at the heart of any attempt to address rubber waste. That is why Vibracoustic’s Material Technologies Team has launched the Green Rubber Project – a program intent to identify sustainable sources of rubber supply, sustainable alternatives to standard rubber additives, and investigate innovative methods to recycle natural rubber waste.