Tata Motors has introduced ‘Customer Care Mahotsav,’ an extensive initiative for engaging commercial vehicle customers. Spanning from January 14 to March 30, 2024, this program will be implemented across all authorized Tata Motors service outlets nationwide. The primary objective is to foster meaningful interactions with fleet owners and truck drivers, aiming to comprehend their needs and stay abreast of emerging trends.
The initiative pledges various advantages, encompassing thorough vehicle check-ups conducted by skilled technicians, enticing discounts on select Tata Genuine Parts, and access to value-added services like Annual Maintenance Contract (AMC), Fleet Management Solutions (FMS), and Fleet Edge. Drivers will undergo comprehensive training on safe and fuel-efficient driving practices, along with health check-ups, hygiene kits, and special offerings under the Sampoorna Seva 2.0 initiative.
Girish Wagh, Executive Director at Tata Motors, underscored the company’s customer-centric approach, emphasising the program’s intent to showcase Tata Motors’ diverse service offerings, conduct comprehensive vehicle and driver health assessments, and fortify relationships with customers and stakeholders. The Mahotsav will be observed at all commercial vehicle workshops, covering a wide spectrum of products, including trucks, buses, vans, and small trucks.
The program also encompasses value-added services designed to streamline vehicle lifecycle management. Tata Motors’ Sampoorna Seva 2.0 presents a comprehensive care package supporting various operational aspects throughout the vehicle lifecycle, ensuring consistent support and convenience.
With ‘Connecting Aspirations’ as its central theme, Tata Motors stands as a leading global automobile manufacturer, providing an extensive range of integrated, smart, and e-mobility solutions. The company is dedicated to India’s Electric Vehicle (EV) transition and sustainable mobility solutions.
Tata Motors operates globally, with a presence in India, the UK, South Korea, Thailand, South Africa, and Indonesia. As of March 31, 2023, Tata Motors’ operations encompass 88 consolidated subsidiaries, two joint operations, three joint ventures, and numerous equity-accounted associates, showcasing its substantial influence and commitment to innovation in the automotive sector.