A new line of lubricants and coolants for all vehicle segments has been introduced by domestic aftermarket Tier 1 supplier Lumax Auto Technologies. The company’s goal of providing more dependable, cost-effective, and environmentally friendly solutions is in line with the BS6-compliant range of lubricants. The brands “Smart Cool,” “Ultra Cool,” and “Supreme Cool” will be used for the all-weather coolants. The ‘Ultra’ range, which uses mineral base oil and is intended to improve power, performance, and pick-up, and the ‘Supreme’ range, which uses synthetic oil blended with Group 3 base oil and high-tech additives imported from the US, are the two variations of engine oil range. The new products will be distributed through a market network of 25,000 retail partners and will be accessible through all of them.
Sanjay Bhagat, Sr EVP – Head Aftermarket Division – Lumax Auto Technologies said, “The After Market Division is delighted to debut in the vertical of lubricants and coolants. Positive market sentiment has given us the impetus to invest in future to deliver best-in-class products. With a long-standing relationship and strong presence in the Indian market, we are committed to strengthening the B2C offering to our customers and Lubricants and Coolants were obvious choices.”