Bentley Motors announced the appointment of SIMON+SIMON as its new global lifestyle communications agency. At SIMON+SIMON, the account will be headed by Jakob Huth supported by a team. Wayne Bruce, Director of Communications at Bentley Motors, commented: “Having worked with Cécile in a couple of former lives, we are delighted to now welcome SIMON+SIMON into our team at such an exciting time for Bentley. Our financial growth forms the platform for Bentley’s Beyond100 objectives, reinforcing our aim to be global leaders in sustainable luxury mobility.” The agency replaces Keko London, with special thanks to Nina Eadie, who has successfully supported Bentley on its journey in the last four years.